MAC Cosmetics

Mac Modernization Project

Mac Modernization by visual image: Everyone is going digital, If you’re not, you can’t sit with the cool kids. Our client needed a spot at the table and increase their digital footprint in this technology-forward environment. Good thing we’re the leader in this pack. Our client wanted to move towards a global solution with a cloud-based Content Management System. Easy, no brainer for our team. After consulting with the client’s leadership team, we developed a plan to evaluate and deliver a solution that came in under budget without compromising the technology and seamless delivery of content…and so began the Mac Modernization Project!

Converted printed lightboxes to large format displays for high impact branding and massage delivery in over 60 MAC Free Standing Stores across North America

Procured, installed, and provided ongoing hosting and support that connects every MAC location to our centralized Content Management System

Partnered with a proprietary client application for an interactive social media system that pulls curated Instagram content to engage and inspire consumers


Retail / Cosmetics